Game On: Sync Licensing and Music in Video Games

Moderator: Markus Linde (Europe in Synch, thag’s agent, DE)
Speakers: Andrii Zaitsev (Geisha Ninja Samurai, UA), Nikolina Finska (Rebel Studio, Europe in Synch, HR)
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Topic info: The worlds of music and gaming are more connected than ever – and sync licensing plays a crucial role in shaping immersive experiences, storytelling, and global exposure for artists. This panel explores how music finds its place in the gaming universe: from trailers and in-game soundtracks to strategic artist placement and rights management. Join moderator Markus Linde and a stellar lineup of professionals working at the intersection of music and gaming. Andrii Zaitsev brings insights from his work on S.T.A.L.K.E.R. 2 and Ukraine’s Eurovision entry, while Nikolina Finska shares decades of experience from inside the gaming industry, having worked on iconic titles like Angry Birds and RuPaul’s Drag Race Superstars.